INSTAGRAM — THREADS
Art Direction
Animation
Launch video for Threads from Instagram, a new camera-first messaging app that helps you stay connected to your close friends allowing you to share photos, videos, messages, Stories, and more with your Instagram close friends list.
![](https://freight.cargo.site/t/original/i/04b111abba73227da4fd11905d14ee92ddc4578f74b4c81913fa55ffc7d4eca9/Instagram-Threads_02.gif)
![](https://freight.cargo.site/t/original/i/4806ba3d07d7b61cb534019476b0d0744914a966520f1966eeacfc42cf929bab/Instagram-Threads_01.gif)
![](https://freight.cargo.site/t/original/i/a22c146fb5394bfb786a26f502b9de3cc141631b8e15d7ea3ce641b56e06d296/Instagram-Threads_05.gif)
![](https://freight.cargo.site/t/original/i/c451f5cc774118bafd6b95a762be0a0b9dfff7db7fd44368a8e3275ef6f626e2/Instagram-Threads_4.gif)
![](https://freight.cargo.site/t/original/i/dc54539ae555b1214eab918e3128ccd2e1b14dbed22051be8c059785d9d1ebbb/Instagram-Threads_03.gif)
![](https://freight.cargo.site/t/original/i/8817c5de621ffe9059d8cca2a1087dfc44ee7f2794d99437896d78bbdef0fb8e/Instagram-Threads_10.gif)