Creative Direction

The new 2021 Nissan Kicks offers a build your own feature where potential customers can customize the color palette of internal and external parts to create a uniquely one of a kind Nissan Kicks.

I worked closely with the team at TBWA to direct this fun colorful spot. With a team of talented CG artist at MPC we built an energetic and colorful world to highlight these new features as well as reveal the 2021 Nissan Kicks.  I created the concept, design and also animated the visual backgrounds.